Five Tips for Attracting New Clients

Feed your pipeline with these tips for attracting new buyers and sellers.

If your current marketing strategies aren’t bringing in new clients, it’s time for some original thinking. The following tips can help you improve your success rate.

Stand out.
The competition is fierce, so play up your uniqueness. What makes you different? What’s your niche? Are you a great agent for first-time buyers?

Follow up after closings.
Don’t let your contacts end at closing. Stay connected to develop repeat business relationships. Ask clients to recommend you online. Ask if they know of anyone who’s looking to buy or sell. Congratulate clients on social media, if they’re comfortable with that.

Flaunt your success.
Prove that you can sell by showcasing your SOLD listings online. Also, make sure your website is easy to navigate and gives clear contact information.

Stay ahead of the game.
Do your homework and learn what the next hot trend might be. Market to that niche to generate business.

Find the busiest agent you know.
Busy agents don’t have time for every client, and they can choose who they want to work with. Ask those agents for referrals. Offer to help them with open houses when you’re slow.

American Home Shield is providing the information for general guidance only. Due to the general nature of the property maintenance and improvement advice in this material, neither American Home Shield Corporation, nor its licensed subsidiaries assumes any responsibility for any loss or damage which may be suffered by the use of this information.